Looking For A Production Company in Shanghai? ShootinChina

December 22, 2013 admin 0

Shootinchina produces and co-produces short videos for the web and apps. We are a production company in Shanghai, we producing video for businesses, nonprofit organizations, web and print publishers. Beginning with pre-production the shootinchina team puts their heads together to develop ideas and storyboards to illustrate the needs of our prospective clients. Once a project is confirmed based on our most cost conscious estimate the next steps are scheduling the shoot and editing time, based on the approved budget. Our aim is to provide the highest quality product without breaking the bank. We have formed a strong relationship with a network of trustworthy and experienced producers, crew members and technicians. They will treat your vision with passion and will help you deliver an effective message. Following pre-production we are ready to start the production process, shooting and editing. Everything is done by the book and is well organized. We obtain the necessary permits, all required equipment and crew in order to be sure the shoot will go smoothly. Technicians, crew and the shootinchina production team are always present so no time is wasted. In this way we can do what we do best: to tell stories that motivate and provoke action. Just bring us your ideas and we will develop and drive them through completion. Contact us NOW.

The post Looking For A Production Company in Shanghai? ShootinChina appeared first on Shoot In China.

Types of Video Production We Do

December 11, 2013 admin 0

Video brings your story to life and puts you in front of your target audience. By posting video to your website, newsletters and blogs that people can see anytime, ShootinChina Production Services Services anywhere on their smart phones, tablets, computers and TVs, with the click of a button you insure that your story reaches the widest possible audience. Video also brings connection. A data spreadsheet provides information but it’s certainly not going to compel an audience. The same is true for video. A talking head interview may tell your story, but if you entice them with a creative and engaging presentation, they connect with you and that leaves an impression. They’ll think of YOU the next time they’re looking for the products and/or services that you have to offer.

The post Types of Video Production We Do appeared first on Shoot In China.

Corporate Video Five Mistakes

November 20, 2013 admin 0

You’ve spent thousands and thousands of dollars and invested all of your time and energy into this Video thinking thousands will watch it. The internet is so accessible that you assumed everyone would come across it. Makes sense right? However, after all this, you don’t notice any change in your business. Why is no one watching this video you put all your sweat into? Why did it fail? Here is a list of 5 common mistakes you may have made that contributed to the failure of your video: No clear message. Sometimes too much information is really too much information. What did you want your audience to do after watching that video? If you don’t know, they probably don’t know either. There should be one clear straightforward message – any more than that would be too confusing. A good video can be summed up in one sentence. Therefore, sometimes a written script is essential (even when there is no voiceover) to map out the framing and delivery of your main idea. The video didn’t touch your audience. It simply failed to tell a story; your video didn’t make the audience feel something and keep them engaged. Clearly you want to promote your product/business and the most obvious way would be through facts and more facts. But if done the wrong way facts can be dull, boring, and lose the attention of your audience on the spot. Therefore, you need to know your audience andwhat they want so that you can better understand them and reach out to them on a more personal level. Remember: your audience comes first. All About you. “Our company has this, or does this well …etc” = dull. Don’t make it all about you. This doesn’t connect with your audience at all. You need to try and introduce something of value to your viewer. When Steve Jobs introduced the iPod, he could have said, “Apple made a thing that holds 5 gigs and is amazing and lightweight and just the zippiest thing ever!” Do you know what he said instead? “You can put a thousand songs in your pocket.” Budget isn’t big enough. Video production can be very costly. If you want an amazing video, you are going to have to fork over the dough. Sometimes, people think that they can just hire someone who has all the equipment to make a video, and this person will provide them with the same quality of video as that of an actual professional production company. There is a difference, a vast one, and your audience will know. Remember that your video reflects directly on your company, and elements like bad lighting, bad actors, and bad photography, etc. reflect badly on your image Video is too long. Keep your video short. Due to the ever-shortening attention span of the web audience (after less than 30 seconds, if not interested they can simply move on to another video without fully grasping yours), videos need to be as short as possible. The audience can only really be engaged for a short period of time, and then they start to lose their focus. But what if your video requires more time? If this happens to be the case, produce a primary video and support it with supplementary videos to get your message across.

The post Corporate Video Five Mistakes appeared first on Shoot In China.

1 27 28 29